‘The people’s princess’: how NFL wife Kylie Kelce’s podcast about motherhood and women’s sports became a hit

The spouse of former football player Jason Kelce is spotlighting women in a male-dominated sphere and giving her ‘real’ take on parenting

Two women have earned the illustrious moniker “the people’s princess”. The first is the global icon and beloved royal family member, Diana, Princess of Wales. The other is a high school girls’ field hockey coach in Lower Merion, Pennsylvania. Both were reluctantly pulled into the spotlight by their husbands’ fame. Both have rocked a Philadelphia Eagles letterman jacket. But Kylie Kelce, the 32-year-old wife of the former Eagles center Jason Kelce, is the only princess of the two to figure out how to freely divulge what she wants to the people about motherhood, relationships and media.

If you’re gonna talk about our family, if you’re gonna talk about me, you might as well hear it from me,” Kelce declared in the inaugural episode of her podcast Not Gonna Lie (NGL), which launched this past December. Kelce’s impetus to podcast isn’t hollow: a lot of people are talking about her. Through a fortuitous blend of athleticism (Jason is one of the most celebrated offensive lineman in recent NFL history; his brother Travis Kelce has similar bragging rights as tight end for the Kansas City Chiefs) and charisma (Jason’s 2018 speech at the Super Bowl parade cemented him as a Philadelphia folk hero; Travis’s girlfriend, a little-known performer by the name of Taylor Swift, has only boosted his appeal), the Kelce boys have garnered a lot of old-fashioned goodwill from the American public